Jeff Chasen, VP of Product and Software Development at Real Networks was quoted during a recent demonstration explaining the RealPlayer Cloud business model. In short, we've made video easy.' Glaser concluded. 'RealPlayer Cloud is a breakthrough product that gives consumers a seamless and easy way to move, watch, save, and share their videos across all their devices. 'The amount of video content that consumers are capturing and watching is exploding, but moving that video around is often painfully difficult.'

Rob Glaser, founder and interim CEO of RealNetworks, spoke about how RealPlayer Cloud addresses the video sharing shortfall. Shared content can either be streamed online or downloaded to a device for offline playback.

When content is shared to someone running a separate OS, an example being when an Android user sends a video to an iOS7 user, the platform will automatically adjust itself to the correct settings. RealPlayer Cloud optimizes the encoding process so that video can be replayed while it is still being uploaded. Rather than encoding video before being uploaded, RealPlayer Cloud utilizes proprietary SurePlay technology to convert video automatically in the cloud. But a new service from Real Networks ( NASDAQ: RNWK), RealPlayer Cloud, aims to eliminate the hassle of uploading and sharing video altogether. Few options exist for sharing video directly with others outside of Facebook or YouTube or for sharing content across mobile platforms such as Android or iOS7.

Video sharing in the mobile age is still a time and labor intensive process as much as it was in the desktop era. RealNetworks (RNWK $8.53) Looks to Simplify Video Sharing With RealPlayer Cloud

Realplayer cloud customer service